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August 2016

WEBINAR – Top 10 Ways to Use Design Thinking in Driving Innovative Marketing Strategies

August 30 @ 9:00 am - 10:00 am
WEBINAR – TOP 10 WAYS TO USE DESIGN THINKING IN DRIVING INNOVATIVE MARKETING STRATEGIES

Melissa Rancourt, entrepreneur and Academic Director of the Global Executive Master of Science in Strategic Design and Management at The New School's Parsons School of Design, will lead a dynamic webinar where participants will walk away with actionable insights and tools to change outmoded dynamics and lead to new opportunities.

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September 2016

Augmented & Virtual Reality: The Next Frontier of Interactive Marketing

September 14 @ 3:00 pm - 5:00 pm
Fleming’s Prime Steakhouse and Wine Bar,
6333 North Scottsdale Rd
Scottsdale, AZ 85250 United States
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Rami Kalla, Point in Time Studios, Augmented and Virtual Reality: The Next Frontier in Interactive Marketing

Perhaps life truly does imitate art? For decades, movies and television have foretold of how we will interact within a virtual or augmented reality. That fantasy is here and it will heavily influence how we live and work. During this presentation, we will talk about why this is important and how it will impact the interactive marketing world. We will also step into the future to see how this will continue to evolve and shape how brands market themselves.

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The Non-profit and For-profit Relationship – 9/22/2016

September 22 @ 3:00 pm - 5:00 pm
Fleming’s Prime Steakhouse and Wine Bar,
6333 North Scottsdale Rd
Scottsdale, AZ 85250 United States
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Tim Harrison, Phoenix Children's Hospital Foundation

This is an event you do not want to miss – whether you are a non-profit or a for-profit organization. Tim will explain how to use effective cause marketing strategies within a non-profit and for-profit partnership and the specific and measurable benefits it provides to both sides of the relationship. He will detail what these partnerships can do that result in building awareness, driving donations and donor acquisition for the non-profit and how the for-profit company can leverage their relationship to increase consumer and employee engagement, brand recognition and sales.

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