American Marketing Association, Phoenix Chapter, is the leading educational, networking and career-building resource for marketing, advertising and public relations professionals in Phoenix, the fifth-largest city in the United States.
Established more than 50 years ago, AMA Phoenix is the only professional marketing association in Arizona that covers all disciplines in the marketing spectrum.
AMA Phoenix hosts a variety of monthly, quarterly and yearly programs, events, workshops and discussions that introduce the latest industry trends and developments, along with valuable networking events that bring together the best marketing minds in the region.
“Phoenix is a hub for marketing innovation, and AMA Phoenix is at the center of it. It is crucial for Phoenix marketers to be a part of AMA Phoenix for a variety of reasons—one being the immediate access to tools and resources that AMA has in the Valley as well as nationwide. We live in an environment of rapid change and technology disruptions. To thrive in our digital climates, we must have avenues to marketing intelligence and a trusted network of individuals in our field. I truly encourage marketers to be members of AMA Phoenix to become better, smarter marketers.”
“Take a big step to become more engaged in the professional marketing community in the Greater Phoenix Metropolitan Area by joining AMA Phoenix. It’s an effective way to get connected to the people that make things happen in our increasingly interconnected world of marketing, advertising, digital and public relations. Joining AMA Phoenix is an important way you can develop valuable, enlightening and long-lasting connections, relationships and friendships in the community of marketing professionals.”
“I joined AMA Phoenix to connect with other marketers, learn new marketing techniques, and find mentorship in the industry. I learned new things and got great mentorship and advice and made connections that I can rely on. Being recognized for my work was nice, too. I enjoyed being a finalist for a Spectrum Award, because I was not from a marketing-oriented company. It is important for marketing professionals to join AMA Phoenix because they have to keep up with the marketing trends as well as continually build their network.”
What metrics do you monitor monthly on a marketing dashboard? To help small businesses monitor monthly on a marketing dashboard, we asked business professionals and marketing experts this question to find out what metrics they use. From domain rating to keyword rankings, there are several potential metrics that you can use to monitor your marketingFebruary 4, 2021
If a picture is worth a thousand words, then a logo has the potential to tell the entire story behind a small business. To tell these stories, we asked small businesses to share their business logo and the story (or meaning) behind it. Here are a few small business logos and the stories behind them.January 7, 2021
How should a business set its marketing budget for 2021? With so many unknowns carrying over from 2020 – vaccines, new leadership, new virus strains – how can marketing professionals and business owners establish a plan with a defined marketing spend? We asked marketing professionals and business leaders for the steps they are taking toJanuary 7, 2021
Marketing goals. CEOs love them. Marketing managers are held accountable to them. Teams are often driven or detracted by them. Which begs the question, how can a marketer set a good goal? To answer this question we asked marketing professionals and business leaders how to set good marketing goals. What tips did they have toDecember 10, 2020
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