American Marketing Association, Phoenix Chapter, is the leading educational, networking and career-building resource for marketing, advertising and public relations professionals in Phoenix, the fifth-largest city in the United States.

Established more than 50 years ago, AMA Phoenix is the only professional marketing association in Arizona that covers all disciplines in the marketing spectrum.

AMA Phoenix hosts a variety of monthly, quarterly and yearly programs, events, workshops and discussions that introduce the latest industry trends and developments, along with valuable networking events that bring together the best marketing minds in the region.

Join the top group for Metro Phoenix marketing, ad and PR pros

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Latest News

  • Customer Journey Mapping: Identifying Areas for Innovation

    Customer Journey Mapping: Identifying Areas for Innovation Understanding where customers struggle, pause, or abandon a purchase can reveal untapped opportunities for growth and innovation. This article examines sixteen proven strategies for improving customer experiences at critical moments, drawing on insights from industry experts and real-world case studies. Each recommendation addresses specific friction points that prevent

    June 11, 2026
  • Learning from Competitors: 18 Innovative Ideas from Business Leaders

    Learning from Competitors: 18 Innovative Ideas from Business Leaders Business leaders across industries are rethinking their strategies to meet changing customer expectations and competitive pressures. This article gathers practical insights from experts who have tested these approaches in real market conditions. Readers will find concrete tactics ranging from communication strategies and content restructuring to pricing

    June 1, 2026
  • How to Improve Customer Retention: Marketing Automation Strategies

    How to Improve Customer Retention: Marketing Automation Strategies Keeping customers engaged after the initial sale requires strategy, timing, and smart automation. This guide brings together proven tactics and expert insights to help businesses reduce churn and build lasting relationships through targeted marketing workflows. Learn seventeen practical approaches that turn one-time buyers into loyal customers without

    May 18, 2026
  • Content Marketing on a Budget: Effective Strategies From Small Businesses

    Content Marketing on a Budget: Effective Strategies From Small Businesses Small businesses often achieve impressive content marketing results without large budgets by focusing on strategic, high-impact tactics. This article compiles proven strategies from entrepreneurs and marketing professionals who have built successful content programs with limited resources. These experts share specific approaches that prioritize authenticity, audience

    May 1, 2026
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