American Marketing Association, Phoenix Chapter, is the leading educational, networking and career-building resource for marketing, advertising and public relations professionals in Phoenix, the fifth-largest city in the United States.
Established more than 50 years ago, AMA Phoenix is the only professional marketing association in Arizona that covers all disciplines in the marketing spectrum.
AMA Phoenix hosts a variety of monthly, quarterly and yearly programs, events, workshops and discussions that introduce the latest industry trends and developments, along with valuable networking events that bring together the best marketing minds in the region.
“Phoenix is a hub for marketing innovation, and AMA Phoenix is at the center of it. It is crucial for Phoenix marketers to be a part of AMA Phoenix for a variety of reasons—one being the immediate access to tools and resources that AMA has in the Valley as well as nationwide. We live in an environment of rapid change and technology disruptions. To thrive in our digital climates, we must have avenues to marketing intelligence and a trusted network of individuals in our field. I truly encourage marketers to be members of AMA Phoenix to become better, smarter marketers.”

“Take a big step to become more engaged in the professional marketing community in the Greater Phoenix Metropolitan Area by joining AMA Phoenix. It’s an effective way to get connected to the people that make things happen in our increasingly interconnected world of marketing, advertising, digital and public relations. Joining AMA Phoenix is an important way you can develop valuable, enlightening and long-lasting connections, relationships and friendships in the community of marketing professionals.”

“I joined AMA Phoenix to connect with other marketers, learn new marketing techniques, and find mentorship in the industry. I learned new things and got great mentorship and advice and made connections that I can rely on. Being recognized for my work was nice, too. I enjoyed being a finalist for a Spectrum Award, because I was not from a marketing-oriented company. It is important for marketing professionals to join AMA Phoenix because they have to keep up with the marketing trends as well as continually build their network.”

Latest News
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How Marketers Make Better Decisions With Campaign Measurement
Campaign data can reveal what truly drives growth—but only when measured with care. Marketing measurement experts share practical ways to connect content, channels, and customer actions to real business results. From improving attribution to tracking signed deals, these strategies help marketers make smarter decisions with confidence.
October 28, 2026 -
How Marketers Make Better Decisions When Results Overlap
When results overlap, marketers need more than a single dashboard to know what drives growth. Experts in the field share practical ways to connect media spend, customer behavior, lead quality, and revenue. These insights help teams assign credit with greater confidence and make smarter decisions.
October 16, 2026 -
How to Know When to End a Marketing Channel or Campaign
How to Know When to End a Marketing Channel or Campaign Not every marketing channel deserves more time or budget. Experts in the field share clear signs that a campaign is attracting weak leads, losing sales value, or failing to move deals forward. Learn when to pause, cut, or redirect efforts based on buyer quality,
October 5, 2026 -
How Marketers Prioritize Channel Spend When Budgets Are Tight
How Marketers Prioritize Channel Spend When Budgets Are Tight When marketing budgets tighten, every dollar must work harder to deliver measurable results. This article gathers insights from industry experts on how to strategically allocate channel spend during economic constraints, covering seventeen proven approaches to maximize return on investment. The strategies range from protecting high-value touchpoints
September 17, 2026
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