The Storytelling Workshop: How to Craft Brand Stories That Connect
Learn to tell stories that captivate, connect, and convert with Park Howell, The World’s Most Industrious Storyteller.
Every brand has a story – but not every brand knows how to tell it. In this interactive workshop, storytelling expert Park Howell will show you how to harness timeless narrative frameworks to win hearts, minds, and market share.
Through engaging exercises and proven systems like the ABT (And, But, Therefore) framework and the Story Cycle System™, you’ll learn how to:
- Hook your audience instantly
- Create emotional connections that build trust
- Focus your message on what matters most
- Share short stories with BIG impact
- Align your team around a shared storytelling language
Event Details:
📅 Tuesday, November 18, 2025
🕠 5:30 – 7:30 PM
📍 Better Business Bureau – Maricopa Room
🥂 Light appetizers will be served
🎟️ Pricing:
$25 AMA Members | $35 Non-Members