Multicultural Marketing to the Hispanic Community in Arizona

Event Overview

In today’s rapidly evolving marketplace, inclusivity and cultural relevance are no longer optional—they’re essential for brands looking to thrive. As Arizona’s Hispanic community continues to grow, marketers have a unique opportunity to create meaningful connections with one of the state’s most dynamic and influential audiences.

Join us for Multicultural Marketing to the Hispanic Community in Arizona, an interactive workshop designed to provide you with a foundational understanding of the cultural dynamics that shape consumer behavior. Learn how to create authentic, impactful campaigns that resonate with diverse audiences and drive results.

What You’ll Learn

✅ Key trends influencing multicultural marketing in Arizona
✅ Strategies to identify and address the unique needs, preferences, and values of Hispanic audiences
✅ Actionable insights for building culturally relevant campaigns
✅ How to position your brand for growth and success in an increasingly diverse world

🎤 About the Speaker: Carlos Velasco

Carlos Velasco, Founder and CEO of Novle, is a renowned leader in multicultural marketing and economic development. With more than 18 years of experience, Carlos has worked with major brands and organizations to develop multi-faceted strategies that deliver growth, sustainability, and measurable ROI.

From his early roles at the Arizona Hispanic Chamber of Commerce and Local First Arizona to his current work at Novle, Carlos has consistently bridged gaps between organizations and multicultural communities. His efforts have led to millions of dollars in economic impact for the State of Arizona.

🏆 Carlos’s accolades include:

40 Under 40 Hispanic Leaders Award
Business Journal Diversity Champion Award
Recognition by the Arizona House of Representatives for his extraordinary contributions to the state

This workshop is ideal for:

Marketing professionals looking to expand their reach into multicultural markets
Brand managers seeking to enhance cultural relevance in their campaigns
Business owners aiming to connect authentically with Arizona’s Hispanic community
Anyone interested in staying ahead of market trends and building inclusive strategies

Event Details
🗓️ Date: February 11, 2025
⏰ Time: 12:00 – 1:00 PM
📍 Location: Virtual Event

Free for Members, $10 for Non-Members

👉 Register Now

Spaces are limited—don’t miss your chance to gain valuable insights and tools to elevate your marketing strategy!