Karen CulverVP of Marketing

Karen Culver 2021
areas of expertise
  • Marketing Strategy
  • Data Analysis
  • Integrated Campaigns
  • Problem Solving
  • Customer Experience
education
  • Master of International Management, Thunderbird School of Global Management
  • B.A., Arizona State University

Karen Culver is a marketing strategist with a passion for planning and implementing data-driven initiatives.  She started her career at Moses Anshell Advertising, collaborating with clients in tourism, hospitality and healthcare, and moved on to marketing leadership roles at Motorola, Qwest Communications and Troxell.  As the principal and marketing director of Breakthrough Marketing, she has provided expertise to build brands and improve marketing results, working with businesses and non-profit organizations.

Karen has been a member of the board and president of the Thunderbird Alumni Association, Phoenix Chapter.  She has been active in AMA Phoenix since she started her career.  As VP of Marketing for AMA Phoenix, Karen develops strategies to increase the number of marketing professionals engaged in our educational and networking events.

My favorite quote:

“Marketing strategy will impact every piece of your business and it should be tied to every piece of your business.” 

-Brandon Andersen

learn more about marketing from our experts

  • 12 Soft Skills To Master To Propel Career Growth

    What is one soft skill all professionals must master in order to propel their career growth? Few things are fixed when it comes to a person’s abilities and professional development. In your career, you want to be pliable. You want to be able to learn and continue the growth onward.  To help you succeed in

    June 18, 2021
  • Prospecting – Consistency and Persistency is Key

    This was a tough year for many companies as we all faced business challenges and used the word “pivot” often. With the uncertainty of marketing budgets and whether companies were closing their doors to working in the office, no one knew how long these adjustments would last. Many companies reacted quickly and, in turn, swiftly

    June 16, 2021
  • Where Print Meets Digital: 6 Ways to Merge Digital Strategy with Print Marketing

    When your digital marketing looks like everyone else’s, it gets lost in the shuffle. Consumers are so overwhelmed with digital marketing that they are tuning out. Enter custom printing services. Careful craftsmanship can create a consistent, cohesive campaign that looks the same on screen as in your hands.  With the right printing partner, you can flip the

    June 11, 2021

contact details

Social Profiles

Join the AMA today!