From Slumping to Booming Success with Digital Marketing - AMA Phoenix

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From Slumping to Booming Success with Digital Marketing

July 16 @ 11:30 am - 1:00 pm

Signature Luncheon

You’ve been working at digital and content marketing for while now, but the staff and executive team are starting to get frustrated. You’ve been publishing blog posts, videos and infographics, but no one seems to be reading or watching.

The leads and sales are just not coming in. The reason: you’re making some key mistakes which are preventing you from being successful.

Join Arnie Kuenn of Vertical Measures, an Investis Digital Company, for a session that will dive into the current state of the industry, show you how to combat failures in your digital marketing program, and teach you effective ways to revamp your efforts, including:

  • How to nail a short, yet effective strategy
  • How to perform deep content topic ideation to capture organic traffic
  • Content you are not producing but should
  • The magic of a Hub & Spoke content model
  • Why search engine optimization is more critical than ever
  • How lead nurture and conversion rate optimization (CRO) can be the growth hack you are looking for

Pricing:
AMA Member: $25
Non-Member: $45
Student: $20
AIGA/ANA/AZIMA/AAF Phoenix Members: $25

Reserve Your Spot Today

 

Company Description:

Investis Digital is an award-winning digital communications company. Founded in 2000, the company combines effective storytelling and engaging digital experiences with world-class performance marketing and cutting-edge technology to help businesses communicate clearly and authentically with any audience.

Investis Digital’s 2,000 global clients, including Ascential, ASOS, Rolls-Royce, Tarte, Fruit of the Loom and Wyndham trust the Investis Digital team of more than 500 employees to deliver stronger relationships with audiences and improved ROI through its Connected Content™ approach.

Speaker Bio

Arnie Kuenn is an internationally recognized speaker and author who generously shares his 30+ years of entrepreneurial and digital marketing expertise. He is the co-author of three books, the latest is The Customer Journey.

Arnie speaks to and trains thousands of people every year all around the world. In 2006, Arnie founded Vertical Measures, a highly respected Digital Marketing agency. In 2008, he founded the Arizona Interactive Marketing Association (AZIMA). In 2014, he was honored as the Interactive Person of the Year in Arizona and in 2015 entered the Content Marketing Hall of Fame.

In 2017 he was named Content Marketing Person of the Year in Arizona and his company was named a Best Places to Work.  In 2018, Arnie was named Marketer of the Year in Arizona by the AMA. And in 2019, his company was acquired by Investis Digital.

 

Reserve Your Spot Today

Details

Date:
July 16
Time:
11:30 am - 1:00 pm

Organizer

AMA Phoenix Monthly Signature Luncheon

Venue

Fleming’s Prime Steakhouse & Wine Bar
6333 N. Scottsdale Road
Scottsdale, AZ 85250 United States
+ Google Map
Phone:
480-596-8265