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December 2016

12/13/16 – 2016 Holiday Soiree

December 13, 2016 @ 6:00 pm - 9:00 pm
Big Yam, 15750 N Northsight Blvd
Scottsdale, AZ 85260 United States
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Join us on December 13, 2016, at Big Yam - The Parsons Agency for an evening of holiday merriment with networking, great food, and drinks. Meet other marketing and advertising executives in a relaxed atmosphere at Big Yam's new state-of-the-art facility.

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12/14/2016 WEBINAR – Creating Visual Content for Social Media and Branding

December 14, 2016 @ 11:00 am - 12:00 pm

Dreaming of a social media feed filled with great visual content that gets your audience engaging with you? Join South Carolina social media expert Heather Heuman as she helps you discover the power of visual content marketing and how it can amplify your results, build your brand and get engagement with the right audience. You’ll also learn actionable steps and systems that will increase your social media engagement.

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12/19/16 WEBINAR – MEMBERS ONLY – Woo, Wow, and Win: How Five Principles of Service Design Will Shape the Future of Marketing

December 19, 2016 @ 1:00 pm - 2:00 pm

The art of customer delight differs in service businesses--and, for marketers, services are a new frontier in both theory and practice. In this webinar, Thomas A. Stewart and Patricia O'Connell will share insights from their new bestseller Woo, Wow, and win: Service Design, Strategy, and the Art of Customer Delight. To delight your customers—to woo, wow, and win them—you must design your service to create memorable, empathetic experiences that meet their expectations and advance your strategy. Drawing on examples from airlines and brokerages, hospitals and hospitality, consulting and construction, Stewart and O'Connell show how to apply the principles of service design in ways that uniquely fit your strategy.

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January 2017

1/12/17 – DATOS: The State of Arizona’s Hispanic Market

January 12, 2017 @ 3:00 pm - 5:00 pm
Fleming’s Prime Steakhouse & Wine Bar, 6333 N. Scottsdale Road
Scottsdale, AZ 85250 United States
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The world of marketing is constantly changing and as marketing professionals, keeping up with what works, and what doesn’t, can be a challenge. What worked previously may no longer give you the results you desire. In this presentation, Monica Villalobos, will review state of Arizona's Hispanic Market.

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1/26/17 – Google is Changing…Again! What You Need to Know About Google in 2017

January 26, 2017 @ 3:00 pm - 5:00 pm
Fleming’s Prime Steakhouse & Wine Bar, 6333 N. Scottsdale Road
Scottsdale, AZ 85250 United States
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Ben Holland

Google in 2017, what the future has in store for us. In this deep dive into Google’s recent changes SEO expert, Ben Holland will discuss five new topics that are changing the industry. He will discuss Rank Brain, Google’s machine learning algorithm that is one of the most important ranking factors, the new mobile index, Google’s AMP project, the importance of structured data and the shift to voice search.

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February 2017

2/9/17 – 10 Facebook Live Tips

February 9, 2017 @ 3:00 pm - 5:00 pm
Fleming’s Prime Steakhouse & Wine Bar, 6333 N. Scottsdale Road
Scottsdale, AZ 85250 United States
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Christina Wagner

Facebook Live is a live interactive video app within Facebook. Users can go live via their phone or tablet Many businesses are missing a landmine opportunity to connect with fans and prospective clients because they are either not using this app or are not doing it as effectively as they could. This Professional Development Series will offer valuable information for the beginner as well as those that have already used Facebook Live.

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December 2017

Smallbiz Marketing Success Summit

December 6, 2017 @ 9:00 am - 12:15 pm
University of Phoenix, 1625 West Fountainhead Parkway
Tempe, AZ 85282 United States
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Smallbiz Marketing Success Summit is a powerful half-day event designed to help small business owners, entrepreneurs, and startups in your area supercharge their marketing to grow their businesses faster. Featuring a keynote, panel discussion, and roundtable workshops - this short event is loaded with practice advice and insights to help you improve your marketing and your business results. If you have a product or service that helps small business owners with their marketing, you'll want to be involved in this…

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How To Get More Clicks To Your Website with YouTube

December 7, 2017 @ 3:00 pm - 5:00 pm
Fleming’s Prime Steakhouse & Wine Bar, 6333 N. Scottsdale Road
Scottsdale, AZ 85250 United States
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There never seems to be enough hours in the day, or enough of you to go around, right?  Spending money on ads to get more clicks to your website can seem like a wasted investment. Video is the solution to clone yourself, and get your contacts to your offer faster.  In this presentation you’ll learn (from thought to distribution) the steps to successfully conquer video marketing on your own, and drive more organic clicks to…

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USD25 - USD50

Mix It Up – Holiday Mixer Featuring the AMA, AIGA, AZIMA, BMA, Phoenix Ad Club

December 13, 2017 @ 5:30 pm - 8:30 pm
Artisan Colour, Inc, 8970 E. Bahia Dr., Suite 100
Scottsdale, 85250 United States
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Let's Mix It Up! Holiday Mixer Join the AMA, AIGA, AZIMA, BMA and the Phoenix Ad Club at the Holiday Mixer as we toast the year 2017! Meet new friends and celebrate with old ones and let’s ring in the New Year TOGETHER.   There will be food. There will be drink. There will be music. And there will be fun.   Hope to see you there!   When: December 13, 2017 5:30pm - 8:30pm…

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January 2018
USD20 - USD50

The Real ROI of Social Media

January 11 @ 3:00 pm - 5:00 pm
Fleming’s Prime Steakhouse & Wine Bar, 6333 N. Scottsdale Road
Scottsdale, AZ 85250 United States
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  As social media becomes a more integral part of the overall marketing matrix, the ability to validate your efforts is more critical than ever to sustainability in an organization's bottom line.  In this presentation, we will cover proven tactics that validate budgets for the C-Suite. Keeping ROI answers top-of-mind can benefit any marketing professional in social media, mobile and digital marketing. This is a  back-to-basics presentation with out-of-the-box approaches. Join Joe Heinl of Blood…

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