With more than 5 billion active users, messaging is quickly becoming the most ubiquitous form of communication across the planet. This session will explore how brands can leverage the explosive growth in messaging applications by delivering services via chatbots, and how to integrate conversational marketing into existing nurture campaigns.
When you attend this presentation from speaker, Rebecca Clyde, your key takeways will be:
AMA Members: $20
About the Speaker:
Rebecca Clyde is the co-founder of Botco.ai, a conversational marketing startup that enables businesses to engage customers with AI-enabled chatbots. With more than 20 years in digital marketing in the technology industry, she is passionate about advancing women in tech and currently serves as the co-managing director for Girls in Tech Phoenix. Prior to Botco.ai, Rebecca founded a digital marketing agency, Ideas Collide, now in its 13th year serving global enterprise clients. She was previously a digital strategist at Intel and holds an MBA from Arizona State University.
Botco.ai is a natural language processing (NLP) platform that allows businesses to automate conversations with prospects and customers over messaging and chat channels including Facebook Messenger, WeChat, Kik, Skype and Slack. Botco.ai is the only conversational platform that enables fast knowledge acquisition, allowing businesses to quickly “teach” their bots without requiring them to program or have a background in AI or CS. The platform includes templated conversation flows that help marketers quickly get their AI-driven conversations up and running.