Mobile platforms can be unreliable – Google launched Accelerated Mobile Pages (Google AMP) to enhance the mobile user experience 50% all site traffic originates from mobile devices. They average site still takes up to 19 seconds to load on a G3 mobile connection.
Think of how many sales and new prospects are lost daily in 19 seconds because websites have a bad mobile phone experience.
If you are running AdWords campaigns or thinking about starting a paid advertising campaign, you do not want to miss this presentation.
We will have a live Google Hangout with Google’s Agency Development Manager, Richard Rondon who is sharing how businesses and agencies maximize ROI, reduce costs and achieve strategic goals on AdWords portfolios.
We are also sharing the results of campaign research on how much business is lost when you run paid advertising on poor performing mobile websites versus Google AMP pages.
This presentation shares new industry best practices and latest strategies from Google and Google Partners. We share the good, the great and our failures. #FailureHacking #TruthMapping
AMA Member: $20
AZIMA Member: $20
Phoenix Ad Club Member: $20
If you attend this presentation, these are the top 5 things attendees will take-away from this seminar:
Matthew O’Brien is the CEO of MINT Social, a digital strategy firm. With over 20 years of experience in the digital media world, Matthew has worked for and with Fortune 500 businesses and has built companies from start up stage to exit strategy. His focus is helping businesses grow their online presence through best-in-class digital blueprints including websites, social media, search, mobile applications, desktop applications and effective paid advertising strategies.
He recently helped develop an insight engine platform to bridge the gap between search, social, pay-per-click and mobile marketing to maximize the visibility, relevancy and predictive online marketing success of businesses.
In addition to founding MINT Social, Matthew has developed educational curriculum for Universities on social media for businesses, is a founding board member of the Arizona Interactive Marketing Association (AZIMA) and founder of World Webinar Network. Matthew is a mentor with ASU Entrepreneurship and Innovation Group, a speaker on social media and digital marketing and is a subject matter expert with many online portals.