2/27/17 - Members Only Webinar - How To Make Your Brand Priceless - AMA Phoenix

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2/27/17 – Members Only Webinar – How To Make Your Brand Priceless

February 27 @ 1:00 pm - 2:00 pm

About the presenter

JP Kuehlwein, ‎Global Brand Builder – CMO
JP Kuehlwein,  ‎Global Brand Builder - CMO  Image
JP Kuehlwein is a global brand builder, accomplished business leader and recognized strategy expert. He has a 20+ year track record of creating or re-positioning brands that then win in the market.
Jp’s diverse experience includes introducing a new-to-the-world food wrap to North America, bringing the concept of disposable diapers to India and South-East Asia and establishing the brand as regional leader, designing and executing a global communication strategy for the world’s leading detergent, and guiding the portfolio strategies for the Beauty-, Lifestyle and Prestige categories for the world’s largest advertiser.
JP has co-authored the best-selling “Rethinking Prestige Branding – Secrets of the Ueber-Brands” (Kogan Page, 2015), which is becoming a marketer’s reference book.


February 27
1:00 pm - 2:00 pm
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AMA National