Professional Development for AMA membership is a key goal and initiative for the AMA Phoenix Chapter. Our organization continuously strives to provide exceptional education for marketing and business professionals, both AMA members and non-members, through our Special Interest Groups seminars. Through our collaborative relationships with forward-thinking leaders in the Phoenix Metro area and nationwide, we have been able to provide an exciting, worthwhile learning experience that motivates seminar attendees to excel in their professional field and want to learn more. The purpose of these seminars is to provide a valuable education experience with current and relevant topics related to marketing and a venue to meet and network with other Valley professionals.
There are five categories of education that the Special Interest Groups cover, in order to provide a diverse range of education.
- Hispanic SIG
Learn about the growing Hispanic community and how to effectively market to them. Enjoy appetizers, wine and a great discussion.
- B2B SIG
Join us as we cover topics to make you and your business effective B2B marketing techniques. Enjoy appetizers, wine and a great discussion.
- Interactive Marketing SIG
Technology is growing fast, and you need to stay ahead. Join us we cover topics ranging from digital marketing, mobile marketing, social media marketing and more. Enjoy appetizers, wine and a great discussion.
- Direct Marketing SIG
Traditional marketing is still still thriving and we help you navigate the changing landsscape of the Direct Marketer in the digital world. Enjoy appetizers, wine and a great discussion.
- Non-Profit SIG